Yongli Huang, Mag.
Room: O 3.10
Tel.: +43 (512) 507 - 73210
Fax: +43 (512) 507 - 73399
E-mail: Yongli.Huang@uibk.ac.at
Curriculum vitae:
Yongli Huang received Bachelor degrees (2020) and Master degrees (2022) in Information Systems from the Technical University of Munich (TUM). Since April 2023 she worked as PhD student at the Institute of Information systems. Her research interests include Digital Transformation and Platform Strategies. Her co-authored Paper The Effect of Digital Platform Strategies - An Event Study in the Banking Industry has won Best Paper Award In December, 2022 in the 21st Workshop on e-Business of the International Conference on Information Systems (ICIS) 2022.
Publications
(Note: Download of Publications (PDFs) only for your personal, non commercial use. Not for any redistribution.)
Publications 2024
Contributions to Books / Journals
Journal Article (Original Paper)
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Schreieck, M.; Huang, Y.; Kupfer, A.; Krcmar, H. (2024): The Effect of Digital Platform Strategies on Firm Value in the Banking Industry.
In: Journal of Management Information Systems 41/2, pp. 394 - 421. (DOI) (Web link)
Proceedings Article (Full Paper)
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Huang, Y. (2024): The Effect of AI Integration into Digital Platforms–An Event Study in the Banking Industry.
In: Proceedings of the 30th Americas Conference on Information Systems (AMCIS 2024). Association for Information Systems (AIS) / AIS Electronic Library (AISeL)., pp. 1 - 11. (Web link) -
Huang, Y.; Schreieck, M.; Gao, Y.; Thatcher, J. (2024): Digital Platform Strategies and Profitability—The Role of Strategy Type and Chief Digital Officers.
In: Wirtschaftsinformatik 2024 Proceedings. Association for Information Systems (AIS) / AIS Electronic Library (AISeL) (= Proceedings of the Internationale Tagung Wirtschaftsinformatik (WI))., No. 2. (Web link)
